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Asics Gel-NYC
The Japanese brand Asics has running in its DNA since its inception, and the unisex sneakers Asics Gel-NYC draw heavily from its archives. This model is inspired by running shoes from the turn of the millennium, translating their technical appearance into a civilian form that you can wear from morning to evening. The Cream/Midnight colorway combines a creamy base with dark blue accents, giving the shoes a retro feel while remaining clean and easy to style.
The upper combines synthetic materials, textiles, and suede. Breathable textile sections alternate with sturdier suede and synthetic panels, providing the shoe with structure and visual depth. The midsole features the cushioning technology GELâ„¢, which softens the impact and is appreciated during long walks in the city. The rubber outsole ensures reliable traction on various surfaces. The low cut leaves the ankle free and pairs well with straight jeans, cargo pants, or shorts, complemented by a simple t-shirt or sweatshirt. The brand Asics originated in Kobe, Japan, and its name refers to a Latin saying about a sound mind in a sound body. Its sporty approach to design is evident even in its lifestyle models.
Asics Gel-NYC
Modern urban style with running technology from 2023
Introduced in 2023, the ASICS GEL-NYC combines the aesthetics of archival running shoes with modern urban design. It takes inspiration from the silhouettes of the GEL-Nimbus 3 and GEL-MC Plus, creating a distinctive "tech runner" sneaker suitable for all-day wear. The midsole uses a combination of GELâ„¢ cushioning and lightweight FF BLASTâ„¢ foam to provide excellent shock absorption, flexibility and comfort. The breathable mesh upper complemented by synthetic overlays offers the ideal combination of lightness, support and durability. A rugged rubber outsole with a distinctive pattern provides confidence on urban surfaces.
TheASICS GEL-NYC is the ideal choice for lovers of modern streetwear, technical retro running models and active lifestyles. They are suitable for work, school, leisure and a day out on the town - wherever you want to combine comfort, stability and distinctive design.
Outfit tip: Team them with cargo pants, loose "parachute" pants or straight denim for an authentic tech-runner vibe. They also work great with an oversized sweatshirt, light jacket or basic tee. For a clean and modern look, try monochromatic outfits - GEL-NYC will become a dominant style element.
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Asics is a brand that is based on the idea of "In a healthy body, a healthy spirit." Its name is an abbreviation of an old Latin saying. The first Asics shoes were made in 1949 by Japanese entrepreneur Kihachiro Onitsuka. His goal was to create quality shoes for athletes that would help them perform better. He used the Onitsuka Tiger logo on his shoes, which symbolized speed and strength. The logo became known worldwide when Olympic medalists like Abebe Bikila and Derek Clayton wore it.
Nowadays, Asics also offers streetwear shoes that feature great design and comfort. For example, the Asics Gel-Kayano 5 and Asics Gel-Kinsei models are popular for their stylish looks and Asics Gel cushioning technology, which uses gel insoles for better comfort and cushioning.
Asics also collaborated with designer Sean Wotherspoon on the Asics Gel-Lyte 3, which is an iconic model in the streetwear scene. You can find this model and many others at Queens in both men's and women's versions.
Asics sneakers are perfect for sports and leisure. Take a look at our range and choose the right ones.
